(Reuters) – Wearable camera maker GoPro Inc <GPRO.O> named Apple Inc <AAPL.O> designer Daniel Coster as vice president of design, effective the end of April.

Coster was a core member of Apple’s industrial design team for more than 20 years and is credited with contributing to devices such as iPhone 4 and iPad wireless keyboard, the company said in a statement.

GoPro has faced increasing competition from enhanced video-shooting capabilities of Apple’s iPhone 6 range.

GoPro shares rose 16.3 percent to 13.58 on the Nasdaq on Wednesday.

(Reporting by Kshitiz Goliya in Bengaluru; Editing by Don Sebastian)